Are virtual influencers the future of influencer marketing?
The following is a summary of an article I wrote for a university assignment. Please, click the link below to read the full post. The creator economy has grown dramatically over the last few years and now, more than 50 million people globally consider themselves a content creator. A hobby that many started in their…
Creating a media kit for your blog and social media
As a blogger, your media kit is an important resource acting as both your resume and portfolio helping you land brand partnerships. It is the main way brands can learn about your area of expertise, your services as a content creator and previous work. What is a media kit? A media kit is a document…
8 ways to monetise your blog
You’ve worked hard creating content, building an audience and now you want to start earning money from your blog… but how? Whether it’s a hobby that you’d like to earn a little bit of side income from or something you’d love to work on full-time, there are lots of opportunities available when it comes to…
How the ASA and CMA want you to label content as a UK content creator (updated Feb 2020)
There has always been a lot of confusion around the advertising rules for bloggers and social media influencers. To help clear that up the ASA (Advertising Standards Authority) collaborated with the CAP (Committee of Advertising Practice) and CMA (Competition and Markets Authority) to release an Influencer Guide. The aim of the new resource released this week was…
Need to show a brand your content before publishing? Here’s how others can preview your post on WordPress…
There are times with blogging where you’ll want to let someone see the finished formatted blog post before you hit publish. To do this, you could send them a screenshot of the post preview or set up a user account letting them login… but neither of these solutions are ideal. Instead try the WordPress plugin…
