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Welcome back to the first ICYMI in 2024, catching you up with all the latest digital marketing news. It’s been a busy month so let’s jump in…








  • During the State of the Word 2023, Matt Mullenweg mentioned that we are now moving into Phase 3 of the Gutenberg project with a focus on adding collaboration features to the editor.
  • Matt also spoke about his hopes for Data Liberation in 2024, improving migration tools, exports and even copy & paste functionality.
  • WordPress 6.5 is scheduled for release on March 26th and is set to introduce a new Font Library, support for Appearance Tools in Classic Themes, Data Views for templates and patterns, and new APIs like Interactivity, Custom Fields, and Block Binding.

Google + SEO

  • Google announced an update to its guidelines around video rankings, with a focus on pages that are explicitly designated as “video-focused” or where video is the primary content
  • Google implements first stage in the removal of tracking cookies


  • There was a lot of panic over the sales tax from online selling via Etsy, eBay and Vinted, but Martin Lewis clears things up
  • BeReal looks to regain interest by announcing the launch of RealPeople and RealBrands. RealPeople is a feed of updates from celebrities and other notable users, while RealBrands will showcase promotions and offers from official brand accounts.
  • Gmail and Yahoo announce new email marketing requirements
  • Gleam Futures, one of the first digital talent-management agencies, shuts down its talent arm. If you were within the creator economy in the early 2010s, you’ll know how big of an impact Gleam on the industry.


That’s it for now! Interested in what the future of content creation might look like? Check out my trend predictions for 2024!

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