Search results for: “seo”
Get seen in 2026: Integrating SEO, AEO and GEO
Search has changed but that doesn’t mean it has to be difficult. I’m breaking down the shift from traditional SEO to AEO and GEO using simple analogies so you can…
Pinterest SEO: The non-techy guide for solopreneurs
Pinterest is more than just recipes and weddings, it’s a powerful visual search engine. In this guide for solopreneurs, I break down exactly how to find keywords, optimise your profile,…
SEO vs social media: where should you focus first as a small business?
Should your small business focus on SEO or social media first? Learn the difference, the pros and cons, and why SEO builds long-term traffic and clients.
Create content that converts: understanding user intent for SEO
Stop guessing what your audience wants. Learn how to map your content to user intent with a simple framework that helps your blog posts, guides, and pages attract the right…
The SEO Kickstart System
Beginner SEO system: optimise your website for Google in one weekend A no‑fluff, step-by-step system with checklists, templates and a content tracker, designed for overwhelmed business owners who want results…
Optimise a new website for SEO: 7 step checklist
Launching a new website? SEO can feel overwhelming, but it doesn’t have to be. This beginner-friendly checklist will guide you through the essential steps to optimise your site (beyond just…
5 quick SEO wins for new business owners
Feeling overwhelmed by SEO? Start simple. In this post, I’ll walk you through the essential first steps to set up SEO on your website so you can increase visibility, attract…
Google AI Mode: What it means for your website (and SEO strategy)
Google’s new AI Mode is changing how Search works. Here’s how it affects your website traffic and what to do to update your SEO strategy for 2025.
Instagram SEO: 5 tips to increase your reach in 2026
Just like search engines, Instagram prioritises content based on keywords. Here are 5 actionable Instagram SEO tips to help you boost your visibility, improve your searchability, and reach more of…
SEO basics for beginners: improve your website’s Google visibility
New to SEO? Learn simple, effective steps to improve your website’s visibility on Google with this beginner’s guide to on-page and technical SEO.
Long Reels hurt reach, TikTok collaboration and Google kills SEO?
Welcome back to another ICYMI, covering the latest social media news and industry updates. Whether you’re a seasoned social media pro or just trying to keep up, this post is…
Beginner’s guide to SEO for new small business owners
SEO is a fundamental skill for any new entrepreneur looking to grow their personal brand or business. It can seem daunting but once you get your head around the key…
Instagram links, TikTok carousel images and Accessible SEO – ICYMI October 2022
Welcome back to ICYMI October 2022. Every month, I summarise the latest news, trends and updates in digital marketing, specifically looking at social media, SEO and WordPress. Because you have…
Getting started with SEO? Here’s how to increase traffic to your blog
One of the most frequent questions I get asked is about to increase website traffic. While there are many strategies, my answer for the majority of situations is usually SEO!…
Is keyword research really dead in SEO?
There’s been a lot of chatter in recent years about how keyword research is dead. But there was a particular interview that I shared in my recent newsletter, which sparked…
What is search intent and why it matters for SEO?
Most content fails because it doesn’t match what people are really searching for. Learn what search intent is, the different types of queries, and how understanding intent can help your…
Knowing the search terms people are using to find your blog for SEO
Following on from my previous post about creating a sitemap on the different search consoles, today we’re going to focus on finding the keywords that people are searching for to…
How to correctly use heading tags in blog posts for SEO
Do you use heading tags within your post content? Heading tags define which parts of your content are important. This helps search engines understand how your content is connected, but…